Why is Facebook Building a Metaverse?

Mark Zuckerberg starred in a video that featured, along with an inexplicably placed bottle of barbecue sauce, an important announcement for the company. Facebook was officially changing its name to Meta, a sign of just how much Zuckerberg has staked the company’s future on the metaverse. After watching the presentation, we still weren't exactly sure we understood what the metaverse is, or why we’d want to participate in it. So we did some digging.

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