The bra doubles as a protective face mask in case of an emergency.
The "Emergency Bra" is finally ready for distribution around the world.
Each cup serves as a protective face mask, providing one for the wearer and another for a bystander.
The bra won the 2009 Ig Nobel Public Health Prize and the inventor will return for this year's awards.
The "Emergency Bra" is a style-conscious undergarment that "can be quickly converted into a pair of protective face masks, one for the brassiere wearer and one to be given to some needy bystander" in the event of an emergency.
In 2009 Dr. Elena Bodnar won the Ig Nobel Public Health Prize for her then-prototype invention.
After one year of "safety engineering, economical design, and aesthetics," the bra is finally ready to enhance cleavage and to save lives around the globe.
While seemingly quirky, the Emergency Bra was born out of real-world need. As a young doctor, Bodnar discovered while treating patients affected by the Chernobyl nuclear power plant accident that particle inhalation was as detrimental to the human body as radiation exposure.