In an adjacent frequency to the repeating hailing message will be the crowd-sourced "beams" sent from the citizens of Earth participating in Lone Signal.
"It's important that it is feasible for anyone to take part in this experiment because it is so unique," Qualizza said. "It's never been that case that anyone on the face of the Earth can commune with the cosmos, and we are opening up that portal to the masses."
Top Exoplanets for Alien Life
For the participants, there will be plenty of opportunities to share their beams via social media, see where beams are being sent from around the world and keep tabs on how far your message has traveled through space.
Previous METI attempts have been short-term, which would make it difficult for any receiving alien race to intercept the message. Take the "Wow!" signal, that may or may not have been alien in origin, was only a very short burst making the signal difficult to trace and led many to believe it was just noise. A continuous signal, like Lone Signal, is therefore desirable if we are to get noticed by ET and not disregarded as static.