A Brisbane, Australia woman noticed her pet goldfish "Conqueror" choking, and she spared no effort (or expense) to get it some help, according to the Courier Mail.
That meant a rush to the nearest veterinary service to try to save the ailing goldy.
"I treat fish like they're any other pet," Emma Marsh explained to the site. The dedicated owner backed up her words with her wallet: The cost for the emergency service was $500, while Conqueror's original cost $12.
"If we did nothing," she said, "he would have starved to death."
Here's what happened next. All photos courtesy of the Brisbane Bird and Exotics Veterinary Service.
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First Conqueror was diagnosed with a pebble lodged in its tiny throat -- a huge rock, compared to the size of the fish.