Last week, Chevrolet turned 100 years old. And like every other birthday in my calendar...I missed it. Unlike every other birthday this year, I am not scrambling for a belated birthday card or last minute flowers. Instead, I am going to share with you what I love most about Chevrolet.
I mean, my first car was a Chevy. It was a 1973 brown Caprice Classic that had been affectionately named "the Love Boat" by my high school friends. But that is a whole other blog post.
In my opinion, no other American car company quite captures the American spirit like Chevy does. You see it in the Corvette pictured above and you see it in the Chevy Volt. And like America, Chevy has seen its share of ups and downs.
About three years ago, General Motors (Chevy's parent company) was put through the ringer (as you all know) when the executive branch turned to Washington for some emergency cash. GM, along with Ford and Chrysler, were mocked for months for essentially treating Capitol Hill like one big payday loan service. Since then, there's been a lot of chatter around the topic and most of it political gain (yes, I mean you Romney). So much chatter that it's almost tough to remember what made the company so great in the first place.
But that's what I'm for!
Chevy was founded on November 3, 1911 by Louis Chevrolet and ousted GM-founder, William C. Durant. He was forced from management of GM after becoming a wee bit financially overextended. Though five years later had enough shares of GM to regain control of the company. This was due to the success of Chevy. It had become profitable enough to allow Durant to purchase controlling interest. In fact, the sub-brand has been so successful for GM that both Chevrolet (and Chevy) are almost synonymous with General Motors and GM.
But Chevy really is more than just a brand. It's like Coca-Cola or Ford, in the fact that it has defined American culture on so many levels. But don't take my word for it, let the cars speak for themselves. Here are eleven of Chevy's most iconic cars.
1914 Chevrolet Royal Mail Roadster
Priced at $750, the list price included a top, a windshield and a speedometer. These items had only been available as accessories on pricier cars just a few years back. It was also the first model to carry Chevrolet's bowtie logo.