Well, the rabbit hole of sports stats analysis is about to get a lot deeper. Adidas will debut a new player tracking system called "Micoach" Elite System at the Major League Soccer All-Star game on July 25 in Chester, Pa.
Players insert a "player cell" into a pocket located in the shoulder blades of thier uniform. The system uses a RF radio, a 3D accelerometer, a GPS unit, a gyroscope and a magnetometer to track a player's heart rate, power, intensity of play, speed, distance covered and acceleration. The RF radio is used to relay that data to a computer on the sideline, which then routes the info to an iPad app.
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The idea is that Micoach will let coaches and trainers better analyze a player's peak level of performance, fitness level and what impact the game is having on his or her body.
"We are proud to partner with our long-term partner Major League Soccer to debut our latest innovation the micoach Elite System at the MLS All-Star Game and then across the league in 2013," said Adidas Group CEO Herbert Hainer in a press release. "As the paths of sports and technology continue to converge, we are pleased to be pioneering in this area and continue to deliver cutting-edge innovations to teams and leagues worldwide."